Hi there!


Design strategist with 13+ years of experience across innovation, strategic design and digital transformation.

Colombian, based in Mexico.

Currently working remotely for Auna, Latin-American network of clinics.

Professor at Colectivo 23, and VIA. Always open to teaching strategic design anywhere.


I focus on understanding what drives people and businesses to find sustainable solutions to complex (or simple) problems.

In a technology driven era, I do not believe in digitalizing the world as an end. Digital transformation must have a purpose.


If you want to download my resume, just click here. Or go straight to my LinkedIn.

Or if you’d like to connect, just drop me a line or two: barrera.ma@gmail.com.